History of Romo Durable Graphics #2

Green Bay is the smallest city with an NFL team.

The Green Bay Packers are not owned by a multi-millionaire individual, the team is owned by local shareholders. Each year, a shareholders meeting is held in Lambeau Field and whether you own 200 shares or one share, everyone is invited to hear from team management. This is home to one of the greatest sports franchises in history.

And it just so happens that Romo was located about one block away from the team’s headquarters from 1953 - 1990. During the early days, Romo’s owners, Les and Bill would run into members of the Packers organization all the time. They developed a good relationship with Gerald “Dad” Braisher, the team trainer and equipment manager. Dad used wooden placards to label each player’s locker, and Les hand lettered each and every one of those placards. Romo was also printing promotional bumper stickers for the Packers.

In 1960, Vince Lombardi wanted a logo for the side of the Packers helmet. It was Dad he approached with the task of decorating the helmet. Since he wasn’t an artist, he asked a St. Norbert College intern, John Gordon, to create a mock up of a “G” in the shape of a football.

Then Dad handed the idea over to Les, and from there Romo developed the art for the Packer “G” known around the world today. The logo first appeared as a “bumper sticker” on the side of the Packer helmets in 1961.

 

Developing One of the World’s Most Recognized Logos. Romo is proud to be part of a treasured Wisconsin history.

 

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